Our mission is to provide a professional environment to elite volleyball athletes, while supporting the growth of post-secondary volleyball in Canada.
In this brief:
1. The Premier League
2. Challenger Series
3. How this came to be & Why us
4. Our Values
5. Insights & Demographics
The Premier League is the the beginning of professional volleyball in Canada. It is comprised of 4 men's and 4 women's teams in Toronto (localized), and runs for 2 months in the summer - June and July. This format will run for 3 years before we expand out of Toronto into 4 major cities in Ontario (regionalized), however during those three years we will be establishing the localized League in other parts of Canada.
The Challenger Series is a set of one-day tournaments that offer elite competition in professional facilities with a cash purse starting at $2,000. Tournament finals are live-streamed on facebook and recorded for our YouTube channel.
Our first tournament Series was a set of three events from December to April. This series will start up again in September 2017 and run 6 tournaments from September to March.
Overview: The Premier league is comprised of 4 elite men's and 4 elite women's teams that play each other twice over the course of 2 months, with a final four championship at the end.
Athletes apply to be in the Premier Draft (May 18, 2017). This allows them to be selected to teams which are managed by local Clubs.
Athletes will never be required to pay a fee to play in the Premier League. In Year one, we expect <5% of athletes participating in the league will be paid a salary. In Year two, we expect <10% of athletes will be paid a salary. In Year three, we expect that at least 20% of athletes will be paid a salary. In all contracts we expect that clubs will offer athletes the opportunity to coach and mentor young athletes in their club through camps, clinics and team programs.
Clubs benefit from a shared revenue model, that enables them to profit from their investment in the League through exposure and promotion.
June 8 - regular season play
June 15 - regular season play
June 20 - regular season play
July 6 - regular season play
July 13 - regular season play
July 20 - regular season play
July 22 - Final Four Championship
*schedule is subject to change
Overview: The Challenger Series offers Elite competition to former Professional, National Team, Olympic Team, USport & CCAA athletes who want to compete at a very high level. Each tournament has a minimum $2,000 cash purse and is played in facilities like the Toronto Pan Am Centre and local Universities.
In Spring 2017, we held three tournaments with 130+ of the best athletes in Ontario. The events were covered and followed by Volleyball Source, and reached over 40,000 people on social media. While our participants are local (Ontario - with one team travelling from Michigan for our second event, and one from Montreal for our third), our audience is global. We use our blog to promote our programs, as well as the quality of local athletes who are competing in our events.
The 2017-2018 season starts up in October 2017, with 4 tournaments running until March 2018.
Highlight reel from Challenger No. 1
Highlight reel from Challenger No. 2 - women's
How this came to be:
ONE Volleyball was founded to provide professional training and competition opportunities to post-secondary athletes.
Returning to Canada from overseas competition in 2015, co-founders Jaki and Jolande struggled to find opportunities in Ontario that provided the same quality, elite experience they had abroad that pushed them as athletes and kept them playing at the edge of their ability. They immediately took action and established ONE Volleyball with the goal of bringing Professional Volleyball to Canada via the Premier League.
Canada volleyball made a huge impact at the Olympic Games both on court and in the sand. We finally had a team qualify for indoor, and we qualified 4 teams for beach, which few Countries have ever accomplished. That speaks magnitudes to all the long-term athlete development Volleyball Canada has been implementing for years! We have the athletes, we have the coaches, we have the talent…we are ready for more.
Jaki and Jolande have combined experience playing Professional and National Team volleyball (4+ years) as well as working professionally within Provincial, National and Professional sport associations (7+ years).
We are going to be game-changers for our sport. We want to inspire our generation of athletes that are craving a better volleyball experience, and through that we want inspire young athletes by giving them local heroes to look up to - and continue that fan-to-player system for years to come.
We want to change the way people view the importance of post-secondary development and what professional volleyball can look like in Canada; and Canada is ready for professional volleyball.
ONE Volleyball Values
While ONE Volleyball will be game changers for professional volleyball in Canada, we also want to be role models that support the education of our Values to athletes in Canada.
We value Consciousness - taking control of our minds, and being in a state of absolute awareness in order to "perform on purpose";
We value Strength - conditioning our bodies to physically support our goals and aspirations;
We value Community - our responsibility to fostering the growth of positive role models, leaders and supportive teammates;
And we value Innovation - our dedication and willingness to modernize the sport of volleyball in Canada.
ONE Volleyball Social Insights
Our very active social media presence is what enables us to be successful this early in our business development. That paired with our partnership with Volleyball Source, we are able to reach thousands of Canadians organically through engaging content. Our expertise in digital marketing and content management has driven our Google relevance from non-existent to the #2 organic Google search result in less than 2 months. Our Alexa rank surpasses world renowned websites such as 'Volleywood' due to the interest, uniquness and high engagement with our content.
We are ranked #27 out of thousands of volleyball websites/blogs on the planet. Source Feedspot.
ONE Volleyball Website Overview
ONE Volleyball Demographics & Audience
Calibre of athletes currently competing in ONE Volleyball events:
Former Olympians: 1%
Former Professional Athletes: 14%
Former National Team Athletes: 4%
Former University (CIS/NCAA) Athletes: 44%
Former College (CCAA/NCAA) Athletes: 29%
N/A Experience: 7%