In this brief:

1. What can we do together?

2. Our 2018 Reach & 2019 Expected Reach

3. What can we do for you? 

4. Our Ideal Partnership!

 

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What can we do together?

Through the Premier League, there is an opportunity to achieve mutual success Canada-wide. 

We are shifting the mindset and culture of volleyball in Canada, and working with our National (NSO) and Provincial (PSO) sport bodies to create influence on a national scale. 

One of our strategic objectives for Year 3 is to continue to increase the number of youth athletes in our fan base, and their participation in our promotions. With the league ending in July, this creates a unique opportunity for Konno to be fresh in the minds of potential club clients benefit from our activations as a sponsor.

ONE Volleyball Growth Model:
2017: Established Premier League in Ontario
2018: Established Premier League in Alberta
2019: Continue to develop Premier League model
2020: Introduce Nation-wide Finals between Provinces

2019 ONE Volleyball Unique Exposure Opportunities:

  • 2019 OVA Championships - 80,000 coaches, parents and youth in Ontario go through this event over 4 weekends

    • ONE will have a booth in the vendor hall plus court-side signage on the show court where we will also be hosting a Toronto Premier League showcase match

  • 2019 Alberta Championships - Confirmed at event, details TBD

  • 2019 National Championships in Alberta - booth in vendor hall - 50,000 coaches, parents and youth

  • 2019 National Championships in Ontario - booth in vendor hall - 50,000 coaches, parents and youth

Our reach:

2018 Actual Reach

150,000 views on league website page (+45K from 2017)
350,000 reach through social (facebook & insta)
30,000 live-stream views
8 teams’ jerseys (100 athletes)
Foot traffic at both events: total 4,000

Extended Reach

500 patrons at OFSAA
10,000 patrons at VA Championships
80,000 patrons at OVA Championships
50,000 patrons at National Championships

2019 expected Reach

200,000 views on league website page
1,000,000 + reach through social media
30,000 video views
16 teams’ jerseys (200 athletes) + residual wear
Foot traffic at events: total 7,000

Extended Reach

500 patrons at OFSAA
10,000 patrons at VA Championships
80,000 patrons at OVA Championships
50,000 patrons at National Championships


What can we do for you?

GROW WITH US!

Break into the Canadian market with one of the fastest growing and highly recognized elite Volleyball brands in Canada. Join us on our journey as we expand across the country and continue to grow.  


Our Ideal Partnership!

We would provide:

Exclusivity
KONNO would be the exclusive jersey partner of the Premier League

KONNO Premier Skills Clinic
One clinic on the Saturday / Sunday prior to the start of the League:
Opportunity to brand kids souvenir shirt (ONE Volleyball will purchase from KONNO at a discounted price)
Exclusive e-mail opportunity to Clubs and OVA athletes

Ontario Volleyball Championships
Co-branded media wall at all four Championships Weekends (over 80,000 athletes, parents attend over April)
Feature PL jerseys from last year and samples for upcoming season’s gear at booth
Opportunity to brand volunteer shirts and jerseys for Premier League Exhibition matches (two matches - 1 men's and 1 women's) at KONNO expense
Highlight partnership in live stream commentary for 18U Premier finals as well as Exhibition matches
Opportunity for Giveaways during event - must be Premier League / KONNO co-branded items
Provide pamphlet on team gear available for pre-season purchase for patrons
Provide ONE with business information cards to hand to club owners / coaches inquiring about jerseys

VA Championships
Co-branded media wall
Opportunity to brand volunteer shirts and jerseys for Premier League Exhibition matches (two matches - 1 men's and 1 women's) at KONNO expense
Highlight partnership in live stream commentary Exhibition matches
Opportunity for Giveaways during event - must be Premier League / KONNO co-branded items

National Championship
Co-branded media wall
Exhibition match opportunities TBD

Online Visibility
Press release - League announcement
Logo on website sponsor board
Social media posts /mentions / backlinks
Blog page: article on brand / history of company
Logo on all highlight / league footage videos

Event visibility:
Jersey unveiling and gifting at the Athlete Draft Night; includes online visibility and signage on site

Court-side signage at expense of KONNO
Branded Jerseys
Speaking Opportunities: (Opening Night, Premium Draft Night & Premier Cup)
Logo on passes - KONNO to provide KONNO / PL branded lanyards
In-Game Promos with extra jerseys
Option to provide exclusive offers for spectators
Reserved seating for Premier Cup Finals
Discounted Premier League match tickets for employees with KONNO discount code

Konno WOULD PROVIDE:

A KONNO kit for every athlete:

One kit consists of: 
1 jersey with Athlete’s Name
2 pairs of cotton performance socks
1 cotton warm-up tee or long sleeve
1 pair of shorts / spandex*

16 Sets of kits
Toronto: 4 sets for men, 4 sets for women
Calgary: 4 sets for men, 4 sets for women

Each team has 12 athletes + 2 libero alternate colours

Total no. of kits: 192

Team gear for sale:

Teams have option to purchase KONNO branded gear at wholesale price, however not mandatory.

Team wear and athlete jerseys should be made available to the public through the Premier League website in two ways:

  1. Pre-sale discounted price online: to collect orders and come up with a safe number to produce ahead of time / fulfill (ie. deadline to pre-order: May 30, 2019)

  2. Regular price online until sold out (no custom orders)

  3. If any stock remains, we can sell at PL FINALS at 50% off to liquidate

Customers will have the option to ship at their expense or select a night to pick up at the Premier League.

Promotions:

  • 100 shirts for giveaways at OVA, VA and National Championships (combined)

  • 100 cotton t-shirts for volunteers and staff to wear at Premier League matches in both provinces

  • 20 extra jerseys (10 per province) for League use and giveaways

  • Seat Covers for Calgary Premier League (16 for teams + 8 Premier League + KONNO) + anyone who purchases new court-side seating (approx 10-20 chairs)

  • x6 Upgraded seat covers to replace the old seat covers we used last year in Toronto so they’re all the same + anyone who purchases new court-side seating (approx 10-20 chairs)

  • Team shirt / KONNO / PL branding on it for each staff member on team:

    • Owner, Head Coach, Asst. Coach, Stats + Trainer

  • One set of KONNO DREAM TEAM jerseys per gender:

    • We select an 'all-star’ team at the end of the season and we’d like to utilize this for end of season promotions / potentially link with the cross-Canada finals in the future

    • This would be a unique jersey with all the team logo’s and ONE’s major sponsors

*Note: We’d like to see a proper raglan sleeve pattern drafted for women’s jerseys, and would like to be a part of the product development and testing for women’s spandex to ensure the product is of high quality and maximum comfort.


Sample lanyard for ID Card

Sample Court-side sigange

Sample Court-side signage in gym - all Toronto games are played at Ryerson University in Toronto