Premier League

CLUB Sponsorship Package 

Within 2 weeks of announcing the Premier League via this video, it saw over 14,000 views and reached over 40,000 people on social media alone.  


About

ONE Volleyball was founded to provide professional training and competition opportunities to elite post-secondary athletes.

Their vision is to establish the first-ever professional volleyball league in Canada - the Premier League. To support this vision, they created the Challenger Series - three one-day tournaments - that has formed a network of partners and athletes that will sustain the League.

Co-founders Jaki and Jolande have combined experience playing Professional and National Team volleyball as well as working within Provincial, National and Professional sport associations.


In this brief:

1. The Premier League
2. ONE Demographics & Insights
3. ONE Values

The winning women's team receives their ONE Volleyball tank at the end of a Challenger Series Tournament.

The winning women's team receives their ONE Volleyball tank at the end of a Challenger Series Tournament.


Overview: The Premier league is comprised of 4 elite men's and 4 elite women's teams that play each other twice over the course of 2 months, with a final four weekend championship at the end. 

Athletes apply to be in the draft through the ONE Volleyball league website, and are selected to teams through a closed draft. The Premier Draft Announcement is the event that unveils the newly formed teams, and Lululemon Jerseys.

Athletes will never be required to pay a fee to play in the Premier League. In Year one, we expect <5% of athletes participating in the league will be paid a salary. In Year two, we expect <10% of athletes will be paid a salary. In Year three, we expect that at least 20% of athletes will be paid a salary. In all contracts we expect that clubs will offer athletes the opportunity to coach and mentor young athletes in their club through camps, clinics and team programs. 

Lululemon Draft Night: May 18, 2017

League Nights:

June 8 - regular season play

June 15 - regular season play

June 20 - regular season play

July 6 - regular season play

July 13 - regular season play

July 20 - regular season play

July 22 - Final Four Championship

*schedule subject to change


The ONE Volleyball Community

Our audience - gender

Our audience - gender

Our audience - age

Our audience - age

Our audience - geographically our reach extends all over the world

Our audience - geographically our reach extends all over the world

Our audience - by city (more data available)


ONE Volleyball Website Overview

ONE's expertise in digital marketing and content management has driven their Google relevance from non-existent to the #2 organic Google search result in just 2 months. Their Alexa rank surpasses world renowned volleyball websites such as Volleywood due to the interest, relevance, uniqueness and high engagement with their content. 

They are currently ranked #27 out of thousands of volleyball websites/blogs on the planet. Source Feedspot. 

Their website visits since launching in November 2016

ONE Volleyball Social Insights

ONE's very active social media presence is what enables them to be successful this early in their business development. That paired with their partnership with Volleyball Source, they are able to reach thousands of Canadians organically through engaging content.

Post engagement is a success when it is 10% of your reach. As you can see here, their post engagement after Challenger no.1 was 110% of their reach.


Beach National team athlete Aaron Nusbaum digs a hard ball during a Challenger Series Tournament at the Toronto Pan Am Sports Centre

Beach National team athlete Aaron Nusbaum digs a hard ball during a Challenger Series Tournament at the Toronto Pan Am Sports Centre



ONE Volleyball Values

While ONE Volleyball will be game changers for professional volleyball in Canada, they also want to be role models that support the education of our Values to athletes in Canada.

We value Consciousness - taking control of our minds, and being in a state of absolute awareness in order to "perform on purpose"; 

We value Strength - conditioning our bodies to physically support our goals and aspirations;

We value Community - our responsibility to fostering the growth of positive role models, leaders and supportive teammates;

And we value Innovation - our dedication and willingness to modernize the sport of volleyball in Canada.

ONE's Strategic Value Partners:

Mental Toughness Inc., was founded by former Canadian beach volleyball athlete Kara Zakrzewski. One of ONE Volleyball's founders, Jolande Amoraal, went through MTI's mental toughness training program, which has made a significant impact on her approach to every day life. MTI's training focus is hugely effective and applicable both on and off the court. 

VolleyJump was founded by another former Canadian beach volleyball athlete Reid Hall, who's strength and conditioning program has reached and developed athletes all across the world. He now also works with Elite teams such as the Ontario Blue Jays through his own facility, the Athlete Matrix. 

ONE Volleyball Ambassadors advocate for professional volleyball in Canada. They may be coaches, athletes, or citizens who best embody ONE's values and believe in their vision. 

Aligning with like-minded value partners helps to support the integrity of ONE's values, and their vision for professional volleyball in Canada.

 
We value Consciousness, Strength, Community and Innovation.
— ONE Volleyball
 
Former professional athlete Eric Simon goes for the roll shot over a big block at a Challenger Series Event.

Former professional athlete Eric Simon goes for the roll shot over a big block at a Challenger Series Event.

You can do what I cannot do. I can do what you cannot do. Together we can do great things.
— Mother Theresa